Bigger Is NOT Always Better.
I thought I’d share a little bit from a Q&A email I took part in the other day. This is THE biggest question guys have when it comes to buying a diamond for an engagement ring. We were talking about a Hearts On Fire Diamond specifically…but it could apply to most premium cuts. (Though I’m [...]
READ MORE »100% Light Return???
In trying to have the last word on the importance of the Cut in defining a diamond’s appeal, many sellers promote magic numbers – like “100%” light return.
Buyers beware!
That notion is far too simplistic. I find that “light return” percentages are rather meaningless for many reasons. A mirror returns 100% of the light shined on [...]






Koehn
Where to Get Engaged
Share your thoughts..