Advice to Help You Man-Up at the Diamond Counter

A Weapon at the Diamond Counter.

This is one of the best ideas I’ve heard in FOREVER.  A young man came into our store holding a couple of print outs and some pictures.  That’s not the great idea.  I see that all the time. What made this guy stand out was the fact that he was holding a picture of his [...]

Unmanly, Unromantic and Completely Unnecessary

I sat down and had a few conversational beers with some regular guys to find out what men think about when they’re on the diamond/engagement ring hunt.  (See Can Men Be Jewelry Gurus?)  I have to be honest…I didn’t expect the conversation to focus on “salespeople” and “trust” as much as it did.  I thought [...]

Can Men Be Jewelry Gurus?

Granted this was sponsored by an independent jeweler…but these guys still have some enlightening things to say.  Check out our 1st BLAG-Cast…

A Truck is a Truck

TIP: As beautiful as your new truck may be to you, it’s best not to discuss its importance when you are at the diamond counter. I wince every time a young man utters the most unabashed pledge of allegiance to his vehicle in front of his girlfriend. It’s a common expletive when he comes face-to-face [...]